Friday, March 13, 2020

What is Competition Free Content (According to CoSchedule)

What is Competition Free Content (According to ) Content marketing is competitive, crowded, and cluttered. Everyone is clawing for the same people’s attention, but there’s only so much to go around. In the end, the people who find their competition-free content niche will win out. So, what is it? Check out the video, where I explain. Competition-free content is about boiling the principle of differentiation into your content marketing strategy. The principle springboards from a business concept I learned from a book called, Blue Ocean Strategy. In the book, authors W. Chan Kim and Renà ©e Mauborgne describe the two different oceans in business: a red ocean and a blue ocean. The red ocean is bloody with competition. In these waters, you’re competing with many companies for the same customers via the same methods. Everyone’s begging for attention in existing markets. Growth becomes slow, if not outright stagnant. This is a brutal scenario for marketers, and one most of us work in today. It’s a sea of high competition, low differentiation. Contrast that picture of the red ocean with a blue ocean. These are clear, competition-free waters. It’s a place where unique approaches stand out because no one else can compete. In fact, finding the blue ocean renders competition irrelevant. The extreme upside is that you can capture new demand by doing your best work because you swim in your own waters. Regular content marketing is just like swimming in the red ocean. It’s filled with noise, thrashing, and fierce competition. Everyone’s begging for the same audience’s attention- and they’re doing the same things to get it. They’re simply trying to swim faster than the rest. This is what gives us a market bloody with competition and yielding stagnant growth. You will find your blue ocean through â€Å"competition-free content.† It’s the first step in the 10x Marketing Formula because, without it, even the best content faces diminishing returns. Competition-free content is content that adds tremendous value to your customers and audience that only you can produce. It’s content that stands out through topic, structure, or media type. And it renders competition irrelevant because this is uncontested space. A Blue Ocean In Higher Education This is where you create stuff that stands out while being impactful and meaningful. Here’s an excerpt from my upcoming book  that describes what it looks like in the wild: When the American Civil War ended on May 9, 1865, the country entered the era of Reconstruction. Much of the U. S. was in shambles; including the economy. However, a major shift was taking place: movement from a primarily agricultural economy to an industrialized one. Peirce College capitalized on this shift. The college was founded in Philadelphia, Pennsylvania to help returning soldiers transition into the emerging industrial economy. They needed education and training that was both practical and affordable. And that’s what Peirce delivered, enrolling 550 students  in its first year. Over the coming decades, however, Peirce shifted its focus from veterans to the traditional 18-year-old student. By the late 1980s, Peirce College was treading water in a sea of similar schools. They were simply another college offering the same things to the same people as everyone else. Then came Arthur J. Lendo in 1991, Peirce’s new president. Lendo led the school back to its focus on a group of potential students with few alternatives. Rather than claw for the attention of traditional students, the college pivoted to a focus on adult learners, military personnel, and prospective foreign students. To reach this audience, they began offering bachelor degree programs in three venues: on campus, on-site in different cities, and online. No longer was their non-traditional audience limited to associate’s degrees from community colleges. Now they had the chance of earning a four-year degree. In the first year, they beat online enrollment forecasts by 300 percent. And over time, overall enrollment nearly tripled. Notably, the average age of a Peirce student rose from about 21 to mid-30s. How To Find Your  Competition-Free Content Niche In Three Steps Peirce College’s story is an excellent illustration for how marketers can position themselves today. So, how can you find your competition-free content niche? To find your competition-free content niche, start with this three-part framework: look, research, and strategize. It’s the simple trifecta anyone can do, regardless of budget or time constraints. Look At The Competition The first step is to observe your competitors by surveying the landscape and dissecting what kind of content they’re creating. Are they running ads like crazy on TV, radio, billboards, and other traditional channels? Are they working digital angles like Facebook ads, giveaway contests, video, or email marketing? Do they have engaged audiences on blogs or social channels like Pinterest, Instagram, or Twitter? This step is about taking a critical look at the market and diagnosing strategies and tactics like a scientist. You should ask: what content resonates most, and least, with your ideal customers? This is where you can start to find the cracks and avenues into creating competition-free content. Research Their Content After tracking your competitive landscape, it’s time to head to Google for some simple research beyond channels and into content. You’ll search for terms related to your products and look at the top ten search results. You’re looking for two main things: What is consistent about their content? What most prominently stands out? Answer questions like: How long is my competitor’s content? How many images doe they use? Do they use strong calls-to-action? What are the quality of their customer testimonials? Are there product sales attracting lots of attention nationally, regionally, and locally? By asking questions like these, you can analyze the content landscape. In fact, you can even create a spreadsheet to keep track of these data points for a high-level view of what everyone else is creating. Even this level of simple research will make finding your competition-free content niche far easier than simple guesswork. Strategize Your Competition-Free Content Now that you have researched the content and methods your competition is using, you can create her competition-free content strategy. (AKA: The fun part.) However, competition-free content isn’t simply creating content that’s different- it’s about creating content that’s different and that your team can execute well. The path to finding that niche is asking and answering these questions. What’s in it for our customers? This question, about the others, should be your primary guide. Ultimately, the tactics you use won’t matter to your customers. They don’t care if they find valuable content from you or from somewhere else. They care about the message and how it directly benefits them.This is often called a â€Å"What’s in it for me?† (WIIFM) statement.  You need a compelling answer to this question that you can communicate clearly.Additionally, notice I said â€Å"customers† and not simply â€Å"audience.† It’s vital to keep your paying and most profitable customers in mind. Your competition-free content niche is not simply meant to build a following. Its sole purpose is to drive growth and yield positive financial results. To attract more of your brand’s ideal customers, you must focus on creating and communicating value specifically tailored to them. What is our team really good at? Understanding what your team can do better than anyone else is important at this stage. You’re looking for something that’s both different and that you can execute well. What are our competitors doing that’s similar? Next, what patterns is the industry falling into that are like your team’s strengths? These are opportunities to disrupt them and stand out. They’re also guardrails to avoid red-ocean competition. Are there people in your customer base or audience your content underserves? Next, there may be customer and audience segments key to growth you aren’t serving well. You’re dissecting two segments: who is already a customer, and who is following your brand online. If there are critical customers or prospects your content is neglecting, this is a huge opportunity to course correct. What has your team created already that you’re proud of? Finally, are there things you’re proud of because they’ve worked well and you can uniquely create at an elite level? These are things you know your team can consistently execute well. These stages are the quickest path to finding your competition-free content niche. Their power is the singular clarity they bring to both your strengths and the competition you face. Get Started On Your 10x Marketing Formula Journey If you want to achieve 10x growth, but you don’t want to wait until my book comes out in early 2018, you can get started right now. For free. Get in on the early access list  for exclusive content like thought-leader interviews more pre-publication insight into the formula. access to our private 10x marketing LinkedIn group. and the first chapter of the book sent straight to you. See you on the other side!

Wednesday, February 26, 2020

Childrens misconceptions in mathematics Essay Example | Topics and Well Written Essays - 1500 words

Childrens misconceptions in mathematics - Essay Example By recognizing the weak points of students and then immediately working on those weak areas is an important task. Usually teachers do help their students by only telling them that where actually they are lacking. This is not a correct way to help a student. Every student requires special kind of attention and they can only gain that particular attention by taking help from their supervisors or teachers. There are different kinds of misconceptions. Some students find difficulty while solving mathematical related problems, while some students face problems while solving geometrical parts, while there are some students who face a lot of problems while working on digits. (Fischbein, page 225, 1987) For instance some children will for sure blind that 3.27 is bigger than 7.6 because its got more digits. But why? Because during the first few years of their education, they only come across the whole numbers where the digits rule and value does work. They only know that if there are more digits then the figure is the bigger one. This is one of the biggest misconceptions which most of the students have and their teachers are also not focusing on this misconception. One of the biggest flaw which we have in our learning society is that we usually teach our students in a wrong way when they are in their growing age. Students when are in their growing age needs more attention and what so ever they will be taught will be in their mind forever. Therefore it is very much important to know that how actually students are being taught at their beginning age. If we look at another example, there are many students who face a lot of problems while recognizing the shapes. This is only because at their beginning age they were taught that shapes can be easily recognized when teacher draw four sided square or a triangle or an isosceles triangle. But then if those shapes are drawn in different direction, students usually find it difficult to

Sunday, February 9, 2020

Organizational behavior Essay Example | Topics and Well Written Essays - 500 words

Organizational behavior - Essay Example However, when applying theories to human beings, society as a whole, how business is conducted, and to life experiences the value of the truth of theories can become a matter of perspective; there are so many variables it can be much more difficult. When presented with the theory that college students spend immense amounts of money and place themselves in ,massive debt in order to gain this education on a world of theories that are ultimately worthless; therefore making that time and effort wasted and education an overall scam (Geneen, 1984). This seems to be a vey arbitrary statement and self negating. If all theories are, as posed, are nonsense would that not include his own immediate theory that â€Å"theories† in general are worthless; would that not include his own? He negates his own position with his own statement. Students seeking their MBAs are taught all of the theories, not just for future application, but to teach the history of organization business behaviors have evolved. Learning them will gain you knowledge and high grades, even many of those theories prove impractical in some businesses settings. Today’s businesses are quite different from the types of businesses that were established in another era; they are more diverse, multi-cultural, and, sometimes, international in nature. Modern businesses must be as diversified and those they serve, as well as, those you employ and manage. Education has a great value. The efforts and expense of an education are not pointless. Theories are not worthless. If nothing else they are a lesson in different approaches and applications those theories, for better or worse, can be learned from. However, today they must be less rigid; they are not mathematical formulas where there is only one right answer. Some companies like someone well versed in the theories of business even if their application is limited within the business, while others prefer free thinkers not individuals that simply regurgitate

Thursday, January 30, 2020

Hume vs Kant Causality Essay Example for Free

Hume vs Kant Causality Essay Humes ultimate goal in his philosophic endeavors was to undermine abstruse Philosophy. By focusing on the aspect of reason, Hume shows there are limitations to philosophy. Since he did not know the limits, he proposed to use reason to the best of his ability, but when he came to a boundary, that was the limit. He conjectured that we must study reason to find out what is beyond the capability of reason. Hume began his first examination if the mind by classifying its contents as Perceptions. Here therefore [he divided] all the perceptions of the mind into two classes or species. (27) First, Impressions represented an image of something that portrayed an immediate relationship. Secondly, there were thoughts and ideas, which constituted the less vivid impressions. For example, the recalling of a memory. From this distinction, Hume decreed that all ideas had origin within impressions. From the distinction of perceptions, Hume created his ? microscope in order to trace all ideas back to impressions. He did this to search for the limits. If an idea could not be traced back to its impression, it was too abstruse. Hume separated the objects of human reason into two categories. First, the relation of ideas, which represented all that is ? a priori. Secondly, he created the category of matters of fact. Matters of fact made up the ? a posteriori piece of the spectrum of reason. Matters of fact are contingent, meaning they could be otherwise. In order to go beyond the objects of human reason, Hume proposed that reasoning was based upon cause and effect. Causal relations help us to know things beyond our page 2 immediate vicinity. All of our knowledge is based on experience. Therefore, we need experience to come to causal relationships of the world and experience constant conjunction. Hume stated that he shall venture to affirm, as a general proposition which admits no exception, that the knowledge of this relation is not in any instance, attained by reasonings ? a priori, but arises entirely from experience. (42) Unfortunately, our experience of constant conjunction only tells us about the past. Rationally, that is all it tells us. We can expect the effect to follow the cause, but it is not a sufficient basis to assume the effect will come from the cause in the future. These things are contingent- they could be different. The connection between these two propositions is not intuitive? it is always inferred. (480) Hume asserted that the future will resemble the past. This is the assumption underlying all our ideas of causality. If the future does not resemble the past, then all our reason based on cause and effect will crumble. When Hume proposed questions such as Is there any more intelligible proposition then to affirm that all trees will flourish in December and January, and will decay in May and June? (49), Hume demonstrates that it is not a relation of ideas that future will resemble the past; it is possible that the course of nature will change. Therefore, what happens in the future is neither a relation of ideas, nor a matter of fact. It is impossible, therefore, that any arguments from experience can prove this resemblance of past to future, since all these arguments are founded on the supposition of that resemblance. (51) Now Hume proposed that all inferences come from custom, not reasoning. Through custom or habits, we have become accustomed to expect an effect to follow a page 3 cause. This is not a rational argument. This argument centers on the theory of constant conjunction, which does not fall under either fork of reason. All inferences from experience, therefore, are effects of custom, not reasoning. (57) Hume analyzed the idea of causality by emphasizing the three demands that can be verified through observation. First he argued the aspect of constant conjunction. In this aspect, the cause and effect must be spatially and constantly existent. Secondly, he asserted that it must have temporal priority, in that, the cause had to precede the effect. Lastly, the event must have a necessary connection- we must develop an understanding of why a cause produces a certain effect. Humes critique of causation is that we cannot see it, we must infer it. For example, two billiard balls, one moving toward the next demonstrate temporal priority because one ball is moving first. Secondly, constant conjunction occurs because the balls exist together spatially and constantly. But, there is no necessary reason why this happens. Hume asserted that we can imagine a world in which the effect would be different. He then concluded that we cant get an impression of a necessary connection, we can only experience constant conjunction and temporal priority. Experience only teaches us how one event constantly follows another, without instructing us in the secret connection which binds them together. (77) We therefore conclude that reason is a limited faculty and that we have no reason to trust our common methods of argument or to think that our usual analogies and probabilities have any authority. (83) In conclusion, Hume asserted that since we do not have any impression of necessary connections, it is our expectation that believes the effect will follow the cause. page 4 The appearance of a cause always conveys the mind, by a customary transition, to the idea of the effect. (87) Since we are trained to expect the impression of necessary connection, the idea of it comes from our minds. Therefore, our belief in necessary connections of the universe is based on a rational facts. Immanuel Kant, a philosopher after Hume, sets out to reform metaphysics. Kant believed that if Hume was right, metaphysics would be impossible. But, Kant was unwilling to surrender to Humes skeptical argument, so Kant sets out to do a critique in order to explore the possibilities and reform metaphysics. Kant begins his critique searching for ? a priori knowledge within philosophy. Kant began to search for the ? a priori principles that were rationally deductible in order to explain why we perceive the things we cannot perceive. Kant believed that the only way that we could get to things necessary and universal was through ? a priori. Kant found that the concept of the connection of cause and effect was by no means the only concept by which the understanding thinks the connection of things ? a priori, but rather that metaphysics consists altogether of such concepts. (8) Kant began to examine pure ? a priori reason by establishing his critique. He stated that there are boundaries and contents. He set out to find what is inside the limitations and what is outside. Kant examined the three bodies of knowledge: math, physical science and metaphysics. Kant said that science must have necessity and universality. This places math and science within reason. Kant first divided judgement into two kinds of knowledge- analytic and synthetic. In the Prolegomena, Kant criticized Hume for having regarded mathematical judgements as analytic. Had he realized that page 5 they were synthetic, Hume would have been able to conclude that some synthetic judgements can be made ? a prior. Kant concluded that math and science fell under ? a priori synthetic judgements. This gives us universality, but it also tells us something. For Kant, knowledge must be necessary and universal qualities must come from ? a priori synthetic judgements. They have to tell us something we dont know, something completely independent of experience. This idea of Kants, completely contradicts Hume. Hume had asserted that anything based on empirical facts had no necessity, and therefore was contingent. Hume also stated that empirical facts couldnt give us universality either, because we cant know future will resemble the past. Kant stated that all Humes beliefs centered upon the fact that nothing but experience could furnish us with such connections. (24) For Hume, all science was empirical, and we could only know what happened so far. In contrast, for Kant, he said that scientific laws claim necessity and universality. It is only from ? a priori that we get universality and necessity. Kant then continued his critique to decipher if metaphysics is possible. Kant separated the faculties of the mind and the way it thinks into three distinctive categories. First, he stated that math was exhibited through intuition. The forms of intuition were ? a priori and had two capacities. First, intuition gave us space and time through pure intuition, and sensory data through empirical intuition. Then, Kant set up a metaphysical distinction between numena and phenomena. Numena represents the things in themselves, while phenomena represents the things for us. In this dichotomy we have no page 6 access to numena. The only way we can get to things outside us is through intuition, but intuition has these forms. This shows our limitations. Mathematics is not applicable to numena. We can have mathematical knowledge of phenomena. From this we can infer we have inter-subjective knowledge. Kant has given us universal and necessary knowledge in the phenomenal realm. Kant points out that the error may arise owing to an illusion, in which [he proclaim] to be universally valid what is merely a subjective condition of the intuition of thing and certain only of all objects of senses, namely for all possible experience. (39) Kant has just suggested that the error and base for all metaphysics is not distinguishing between phenomena and numena. Finally, Kant explained that everything is a distinction of phenomena and numena. We receive necessity and universality through this distinction and also from the projection that phenomena comes from certain ? a priori aspects. Therefore, the future will resemble the past, because we make it resemble the past. Kant used understanding, the second faculty of the mind to explain causality. As the understanding stands in need of categories for experience, reason contains in itself the source of ideas. (76) The function of understanding is thinking, and thinking must use concepts to be an objective thought. The presence of this objective thought verifies its actuality. Therefore, causality, for Kant, was the way in which mind puts together experiences to understand them. Kant found many problems within Humes account. Through his endeavors to prove that metaphysics is possible, and his analyzing of causality, Kant solved the problems he saw within Humes account. Specifically, in the Prolegomena, Kant stated page 7 that Hume justly maintains that we cannot comprehend by reason the possibility of causality. (57) Kant also attacked Humes ideas by describing Humes treatment of the concept of causality to be a bastard of the imagination, impregnated by experience. (5) Kant succeeded in re- establishing the objectivity of causality, a task that Hume had rejected as impossible.

Wednesday, January 22, 2020

Feminism Essay -- essays research papers

Feminism Feminism is the belief that women should have economic political and social equality with men. This term also refers to a political movement that works to gain equality within a male and female relationship. In a male and female relationship both the roles of the male and female should be equal. Equal in many ways ten one: they should trust each other, share responsibilities, listen to one another, respect each other, and of course love one another equally. This type of relationship is not found now a days because of the many traditions which imply that women are inferior to men. They also imply that women should stay home all day watching soap operas, taking care of the children, and making the food for their tired husbands coming home from a long day of work. Many cultures think this is how a family should be. In other cultures the woman is thought to be so inferior to the man that the woman can not even go outside of the house without having her face covered with some type of cloth so another man (other then the husband) will be able to see the woman’s beautiful face. Some people were brought up to think that the woman is inferior to the man whether it be from the traditions in the culture to the many sitcoms people watch everyday or even years ago. Some of these normal sitcoms show the wife watching TV and eating junk food all day and when the husband comes home from a hard day of work and the wife nags the husband’s ear off (Married With Children). Even tho...

Tuesday, January 14, 2020

Nutrition cycle

This paper gives the summary of the Nutrition cycle in the atmosphere. The Carbon cycle, Nitrogen cycle, Phosphorous cycle, Sulfur cycle and Hydrologic cycle are all discussed. The paper also mentions how the human activity has affected these cycles.Carbon cycleThe Carbon Cycle is the circulation of carbon, fats, proteins, DNA and many other organic compounds that is required for life in the biosphere. It makes up for 0.038% of the volume of troposphere and is also present in water. The carbon dioxide present in the atmosphere is balanced by the generating, removing (terrestrial and aquatic producers) and cooling in the cycle. Any small changes in this cycle will affect the climate and life forms on the earth (Chapter3 55).Photosynthesis converts Carbon Dioxide into glucose. Aerobic respiration then breaks glucose and organic compounds and reconverts it to Carbon Dioxide and is released into the atmosphere. Recycling of Carbon takes place in the form of decomposition of dead plant ma tter to give fossil fuels such as coal and oil. These fossil fuels are non renewable energy (Chapter3 55).There are two main ways by which humans are affected, they are as follows – Firstly, humans clear trees and plants that help in photosynthesis and absorbs Carbon Dioxide. Secondly, Carbon Dioxide is added back to the atmosphere by burning wood and fossil fuels. The addition of Carbon Dioxide and other gases enhances the Earth’s natural green house effect. All this leads to global warming which affects the food produced and wildlife, temperature, precipitation and increases sea levels (Chapter3 55).Nitrogen cycleNitrogen is available in large quantities in the atmosphere but cannot be directly used or absorbed by mutlicellular plants and animals. Nitrogen gas makes up for 78% of the volume of the troposphere   Ã‚  Atmospheric discharges like lighting, bacteria in aquatic systems in soil and the roots of plants convert the Nitrogen available into Nutrients that can be absorbed by plants or animals. This process is known as the Nitrogen Cycle (Chapter3 55).The process consists of Nitrification which converts nitrite ions to nitrate ions. Then Ammonification occurs wherein bacteria convert the detritus into simple nitrogen containing compounds such as Ammonia and water soluble salts (Ammonium ions). Denitrification then converts the Ammonia and Ammonium ions back into nitrite and nitrate ions and then further into Nitrogen gas and Nitrous gas, which is released into the atmosphere (Chapter3 55, 56).There are many ways by which humans are affected; some of them are as follows – First, Acid rain consisting of Nitrogen Dioxide and Nitric Acid causes damages in the form of acid depositions. Second, livestock and inorganic fertilizers release Nitrous Oxide into the atmosphere. This affects the ozone layer. Third, Nitrates contaminate groundwater making it harmful to drink. Fourth, Destruction of forests, wetlands and grasslands release Nitrog en compounds into the troposphere. Fifth, aquatic ecosystems is disturbed when too much nitrates is released. Sixth, Harvesting of Nitrogen rich crops, irrigation and then burning or clearing of topsoil before replanting crops removes Nitrogen in the topsoil (Chapter3 56).Phosphorous cyclePhosphorus circulation occurs through the water, earth’s crust and then the living organisms. The Phosphorus cycle is slower and flows from land to the oceans. It is found as Phosphate salts such as Phosphate ions present in terrestrial rock formations and sediments at the bottom of the ocean. Water flows erodes these inorganic compounds and transfers it to the oceans where deposition occurs. This sedimentation limits the growth of plants as it is only slightly soluble but very harmful (Chapter3 57, 58).There are three main ways by which humans are affected, they are as follows – Firstly, Phosphate rock mining is done to make inorganic fertilizers and detergents. Secondly, deforestati on of tropical forests causes reduction of phosphate in tropical soils. Thirdly, aquatic life is disturbed due to Phosphates in animal wastes, fertilizers and sewage (Chapter3 58, 59).Sulfur cycleSulfur circulation occurs through the biosphere. Sulfur is stored underground in rocks and minerals; these also include sulfate salts that are buried in ocean sediments. Sulfur enters the atmosphere as Hydrogen Sulfides, Sulfur dioxides, Sufides and Sulfate salts. Acid deposition occurs due to the conversion of Sulfur Dioxide to Sulfur trioxide and then to Sulfuric acid, which along with air pollution harms tress and aquatic life (Chapter3 59).There are three main ways by which humans are affected, they are as follows – Firstly, burning of coal and oil to produce electric power adds Sulfur into the atmosphere. Secondly, Refining of Sulfur containing petroleum is done to give gasoline, heating oil and many other products. Thirdly, metallic mineral ores containing Sulfur are converted into free metals like copper, lead and zinc, this process releases huge amount of Sulfur dioxide into the atmosphere (Chapter3 59).Hydrologic cycleThe solar energy causes evaporation of water vapour on the earth’s surface into the atmosphere. Fresh water then returns to the earth’s surface as precipitation which gets locked in glaciers, some water gets stored in the ground as aquifers and the rest becomes surface runoff, which means water flows into lakes and streams, eventually flowing into the oceans. This process of evaporation, precipitation and percolation is a continuous cycle and is called the Water or Hydrologic cycle. This is therefore a global cycle that that collects, purifies, distributes and recycles the earth’s water supply (Chapter3 53, 54).There are three main ways by which humans are affected, they are as follows – Firstly, fresh water is obtained from streams, lakes and underground water. Secondly, land vegetation is cleared to build roa ds and construction buildings, for mining and for agricultural purposes. This process destroys wetlands and causes soil erosion, landslides and flooding. Thirdly, various nutrients in the form of fertilizers (phosphates and nitrates) and other pollutants are added to water causing imbalance in the ecological process that involves the purification of water (Chapter3 54, 55).Works CitedChapter 3. Ecosystems: What are they and how do they work? Environmental ScienceNow. http://biology.brookscole.com/miller11 Nutrition cycle This paper gives the summary of the Nutrition cycle in the atmosphere. The Carbon cycle, Nitrogen cycle, Phosphorous cycle, Sulfur cycle and Hydrologic cycle are all discussed. The paper also mentions how the human activity has affected these cycles.Carbon cycleThe Carbon Cycle is the circulation of carbon, fats, proteins, DNA and many other organic compounds that is required for life in the biosphere. It makes up for 0.038% of the volume of troposphere and is also present in water. The carbon dioxide present in the atmosphere is balanced by the generating, removing (terrestrial and aquatic producers) and cooling in the cycle. Any small changes in this cycle will affect the climate and life forms on the earth (Chapter3 55).Photosynthesis converts Carbon Dioxide into glucose. Aerobic respiration then breaks glucose and organic compounds and reconverts it to Carbon Dioxide and is released into the atmosphere. Recycling of Carbon takes place in the form of decomposition of dead plant ma tter to give fossil fuels such as coal and oil. These fossil fuels are non renewable energy (Chapter3 55).There are two main ways by which humans are affected, they are as follows – Firstly, humans clear trees and plants that help in photosynthesis and absorbs Carbon Dioxide. Secondly, Carbon Dioxide is added back to the atmosphere by burning wood and fossil fuels. The addition of Carbon Dioxide and other gases enhances the Earth’s natural green house effect. All this leads to global warming which affects the food produced and wildlife, temperature, precipitation and increases sea levels (Chapter3 55).Nitrogen cycleNitrogen is available in large quantities in the atmosphere but cannot be directly used or absorbed by mutlicellular plants and animals. Nitrogen gas makes up for 78% of the volume of the troposphere   Ã‚  Atmospheric discharges like lighting, bacteria in aquatic systems in soil and the roots of plants convert the Nitrogen available into Nutrients that can be absorbed by plants or animals. This process is known as the Nitrogen Cycle (Chapter3 55).The process consists of Nitrification which converts nitrite ions to nitrate ions. Then Ammonification occurs wherein bacteria convert the detritus into simple nitrogen containing compounds such as Ammonia and water soluble salts (Ammonium ions). Denitrification then converts the Ammonia and Ammonium ions back into nitrite and nitrate ions and then further into Nitrogen gas and Nitrous gas, which is released into the atmosphere (Chapter3 55, 56).There are many ways by which humans are affected; some of them are as follows – First, Acid rain consisting of Nitrogen Dioxide and Nitric Acid causes damages in the form of acid depositions. Second, livestock and inorganic fertilizers release Nitrous Oxide into the atmosphere. This affects the ozone layer. Third, Nitrates contaminate groundwater making it harmful to drink. Fourth, Destruction of forests, wetlands and grasslands release Nitrog en compounds into the troposphere. Fifth, aquatic ecosystems is disturbed when too much nitrates is released. Sixth, Harvesting of Nitrogen rich crops, irrigation and then burning or clearing of topsoil before replanting crops removes Nitrogen in the topsoil (Chapter3 56).Phosphorous cyclePhosphorus circulation occurs through the water, earth’s crust and then the living organisms. The Phosphorus cycle is slower and flows from land to the oceans. It is found as Phosphate salts such as Phosphate ions present in terrestrial rock formations and sediments at the bottom of the ocean. Water flows erodes these inorganic compounds and transfers it to the oceans where deposition occurs. This sedimentation limits the growth of plants as it is only slightly soluble but very harmful (Chapter3 57, 58).There are three main ways by which humans are affected, they are as follows – Firstly, Phosphate rock mining is done to make inorganic fertilizers and detergents. Secondly, deforestati on of tropical forests causes reduction of phosphate in tropical soils. Thirdly, aquatic life is disturbed due to Phosphates in animal wastes, fertilizers and sewage (Chapter3 58, 59).Sulfur cycleSulfur circulation occurs through the biosphere. Sulfur is stored underground in rocks and minerals; these also include sulfate salts that are buried in ocean sediments. Sulfur enters the atmosphere as Hydrogen Sulfides, Sulfur dioxides, Sufides and Sulfate salts. Acid deposition occurs due to the conversion of Sulfur Dioxide to Sulfur trioxide and then to Sulfuric acid, which along with air pollution harms tress and aquatic life (Chapter3 59).There are three main ways by which humans are affected, they are as follows – Firstly, burning of coal and oil to produce electric power adds Sulfur into the atmosphere. Secondly, Refining of Sulfur containing petroleum is done to give gasoline, heating oil and many other products. Thirdly, metallic mineral ores containing Sulfur are converted into free metals like copper, lead and zinc, this process releases huge amount of Sulfur dioxide into the atmosphere (Chapter3 59).Hydrologic cycleThe solar energy causes evaporation of water vapour on the earth’s surface into the atmosphere. Fresh water then returns to the earth’s surface as precipitation which gets locked in glaciers, some water gets stored in the ground as aquifers and the rest becomes surface runoff, which means water flows into lakes and streams, eventually flowing into the oceans. This process of evaporation, precipitation and percolation is a continuous cycle and is called the Water or Hydrologic cycle. This is therefore a global cycle that that collects, purifies, distributes and recycles the earth’s water supply (Chapter3 53, 54).There are three main ways by which humans are affected, they are as follows – Firstly, fresh water is obtained from streams, lakes and underground water. Secondly, land vegetation is cleared to build roa ds and construction buildings, for mining and for agricultural purposes. This process destroys wetlands and causes soil erosion, landslides and flooding. Thirdly, various nutrients in the form of fertilizers (phosphates and nitrates) and other pollutants are added to water causing imbalance in the ecological process that involves the purification of water (Chapter3 54, 55).Works CitedChapter 3. Ecosystems: What are they and how do they work? Environmental ScienceNow. http://biology.brookscole.com/miller11

Monday, January 6, 2020

Qualitative Research Qualitative And Quantitative Research

Quality versus quantity or numerical as opposed to nonnumeric data is what come to mind when thinking about qualitative and quantitative research. In other words, quantitative research utilizes numbers while qualitative research does not. Another noteworthy distinction between the two methods lies in data collection. Unlike qualitative research which is employed to transform data into statistics, qualitative research is utilized to gain a deeper understanding or underlying opinions, reasons and motivations. Quantitative research is exploratory in the sense that it attempts to understand people’s daily interaction and how they perceive and make sense of the world around them (Tewsbury, 2009; Murchison, 2010). This is often referred to as the holistic approach. More specifically, qualitative analysis aims at providing rich, precise, complete and detailed description of an issue. In order to gain a deeper understanding of a problem, researchers employing qualitative approach, especially in ethnography, tend to travel long distance and study the culture of the subject firsthand. In other words, they become participant observers (Murchison, p. 7, 2010). Ethnographer’s data derives from firsthand interaction or involvement with research subject. Interactions stems from day-to-day conversations, face-to-face interviews to share rituals and emotional experiences (p. 4). Research subjects in ethnography are referred to as informants or individuals with (expert) knowledge on theShow MoreRelatedQualitative And Quantitative And Qualitative Research1972 Words   |  8 Pagesworld of research, there are two general approaches to gathering and reporting information qualitative and quantitative approaches. The qualitative approach to research is focused on understanding a phenomenon from a closer perspective. The quantitative approach tends to approximate phenome na from a large number of individuals using survey methods. There has been widespread debate in recent years within many of the social sciences regarding the relative merits of quantitative and qualitative strategiesRead MoreQuantitative and Qualitative Research1006 Words   |  5 PagesQuantitative and Qualitative Research Sheri Doubleday May 16, 2011 Research procedures depends on the analyzing data and questions on the topic being researched. All research can be differentiated on the basis of whether its methodology produces mostly numerical data (e.g., scores and measurements) or mostly narrative data (e.g., verbal descriptions and opinions) (Mertler, C. amp; Charles, C. 2011, p 24). Qualitative research and quantitative research are two types of research methods. Read MoreQualitative Research And Quantitative Research917 Words   |  4 PagesIn order to carry out my research, there were two feasible arguments to using qualitative research and quantitative methods. Qualitative research is recording information that express information about feelings, values and attitudes using words, whereas quantitative research uses data that is expressed in numerical form using descriptive and inferential statistics (Lindlof Taylor, 2002). Quantitative research is useful when measuring facts and is structured using characterised surveys and statisticalRead MoreQuantitative Research : Qualitative Research825 Words   |  4 PagesPoints of Consideration for this Qualitative Research Skinner, Tagg, and Holloway (2000) stressed that engaging in qualitative research demands an understanding of some of the drawbacks associated with doing this type of research. A number of common concerns related to qualitative research are found in the literature. The time and resources involved in collecting and analyzing qualitative data are mentioned frequently (e.g., Creswell, 1998; Skinner, Tagg, Holloway, 2000). A related concern involvesRead MoreQualitative Research On Quantitative Research1496 Words   |  6 PagesThe qualitative research method involves analysing data, such as words, pictures or objects. It is more subjective, and requires the researcher to interpret data in order to form thematic ideas. Quantitative research can gather a large amount of data that can be easily organised and manipulated into reports for analysis. It often includes one to one interview. It utilises open- ended questions. This means that the researcher has to interpret their findings. Mo reover, in qualitative research isRead MoreQualitative Research : Quantitative Research Essay814 Words   |  4 PagesQualitative research is a kind of of scientific research which consists of an analysis that look for answers to a question, systematically uses a specific procedures to answer the question, gathers evidence, generate findings that are legit farther the limits of the study. Qualitative research has these characteristics. As an addition, it looks for to analyze the research problem or motif from the aspect of the local people who involves the study. Qualitative research is particularly effectiveRead MoreQualitative Research : Quantitative Research Essay978 Words   |  4 PagesQualitative research explains, describes and characterizes the subject of investigation by focusing on words rather than numbers. It mainly collects the non-numerical data to describe a problem and helps to create ideas for further research. In qualitative research, data are collected through focus groups, interviews, direct observation or evaluation of archival material such as newspapers. Qualitative research has a qualitative dimension and relies on the background and context to analyze data.Read MoreQualitative Research And Quantitative Research1675 Words   |  7 Pages Qualitative research and Quantitative research Qualitative research Defilation Qualitative research is a method used in different academic disciplines, generally in social science, but also in research and further contexts. Qualitative researchers aim to attain detailed understanding of human behavior rand the reasons that govern such behavior. The qualitative method investigates the why and how of decision making, not just what, where, when. Hence, smallerRead MoreQualitative Research : Quantitative Research1442 Words   |  6 Pageslevel, qualitative research involves an interpretive, naturalistic approach to the world. This means that qualitative researchers study things in their natural settings, attempting to make sense of, or interpret, phenomena in terms of the meanings people bring to them. (Denzin Lincoln, 2005, p. 3) Different from quantitative research that collects and analyzes numerical data, qualitative research deals with non-numerical data such as interviews, participant observations, audio and visual imagesRead MoreQualitative Research : Quantitative Research Essay1320 Words   |  6 PagesQualitative research is scientific research based on something that cannot be correctly and precisely measured (University of Wisconsin-Madison-Health Services Ebling Library, 2016). Qualitative research is biased and uses preliminary reasoning to combine data (University of Wisconsin-Madison-Health Services Ebling Library, 2016). Qualitative research establishes theories to help explain the phenomena while focusing on the experiences and opinions of all study subjects (Verhoef Casebeer, 1997)